Why is branding so important?
A brand is arguably one of an organization’s most important assets. It gives an organization a sense of identity, makes a company memorable, encourages customers to buy from them, supports their marketing and advertising, and instills pride in their employees.
SERVICES
Branding | E-commerce Website
ART DIRECTION: NARASULONG
GRAPHIC DESIGN : DU-GA.CO
UI/UX DESIGN : DU-GA.CO
WEB DEVELOPMENT : DU-GA.CO
PRESENTATION : DU-GA.CO
CLIENT : DERIAHONEY™
INDUSTRY : HEALTH & WELLNESS
WEBSITE : WWW.DERIAHONEY.CO
BRAND DESCRIPTION
DERIAHONEY.CO is a brand based in Malaysia, specializing in Premium Tualang honey. They offer various kind of honey based products. Tualang honey is a type of honey prized for its reputed health benefits.
PROBLEM STATEMENT
Our respected client requested an exclusive yet simple vibe for their newborn healthcare label.
SOLUTION
Referring to the analytical data, the brand’s business model canvas and information gathered on the previous discovery session, we developed a “Minimal-Significant” concept for the brand to match the client’s needs.
GOAL
To build a “Minimal-Significant” concept healthcare brand with a clean and professional design for both online and offline presence.
PROCESS
1. Identifying the problem through a discovery session with the client.
2. Analyzing the information gathered.
3. Brainstorming session on the brand strategy based on the business model canvas.
4. Starting the brand design, web design and web development process according to the project timeline.
5. Presentation.
6. Project delivery.
Source: https://www.du-ga.co/pf-03/